Your week of social content, written by Monday morning.
AI-generated Instagram captions, reel scripts, story ideas, and WhatsApp broadcasts — tied to your products and the Indian festival calendar. ₹1,299/month. No agency, no burnout, no posting silence.
- Made for Indian D2C
- Hindi · English · Hinglish
- Razorpay UPI / cards
- Cancel anytime
Step into Navratri ready ✨ Our new hand-block printed kurtas come in all 9 Navratri colors — wear blue on Wednesday, yellow on Thursday, green on Friday, and so on. Which color are you starting with? 💃
What you get
Every Monday, a week of content.
Generated in one batch, tied to your brand voice and the upcoming Indian festival calendar.
A full week, every Monday
Cron runs at 6 AM IST. By the time you've had chai, 7 Instagram posts, reels, stories, and WhatsApp broadcasts are ready in your dashboard.
Tied to Indian festivals
Diwali, Navratri, Holi, Raksha Bandhan, Independence Day — every post knows what's coming this month and writes accordingly.
Hindi, English, Hinglish
Pick your tone — playful, professional, luxury, budget. Pick your language. Every post fits your brand without you opening ChatGPT.
Edit & regenerate
Don't like a hashtag? Swap it. Don't like a caption? Regenerate. Three options? One click. Then copy, schedule, post.
How it works
Three steps. Two minutes.
- 01
Set up your brand
30 seconds. Brand name, tone (playful / luxury / budget), language (English / Hindi / Hinglish), and a few products.
- 02
We generate every Monday
Cron runs at 6 AM IST. 7 captioned Instagram posts, reel scripts, story prompts, and WhatsApp broadcasts — all tied to your products and the upcoming festivals.
- 03
Review, edit, post
Skim the week. Tweak captions, swap hashtags, regenerate anything. Copy to clipboard or download — paste into Instagram, Buffer, Later, whatever you use.
Hire an agency for ₹40,000/month.
Or use PostCraft for ₹1,299.
Built for Indian D2C founders who run their own marketing. No team, no learning curve, no "let me brief the agency." Just open the dashboard each Monday and ship the week.
FAQ
Common questions.
Do you post to Instagram for me?+
Not in MVP. You copy/download and post from your existing flow (Instagram app, Buffer, Later). Direct posting via the Meta Graph API ships in v1.1 once we have 50 paying users.
What if a generated caption is off-brand?+
Hit Regenerate — that post gets re-written keeping the same product context but different style. You can also edit captions inline like a normal text editor.
How does pricing work?+
Free tier: 4 posts/month, English only, Instagram only. Pro: ₹1,299/month, full weekly calendar, Hindi+Hinglish, festivals, WhatsApp. Cancel anytime, no lock-in. See full pricing for Agency tier.
Will my catalog data be used to train AI?+
No. Inputs are sent to Anthropic only for live inference and are not retained for training. You own all inputs and outputs.
What about taxes / GST?+
All prices exclude GST. GST is added at checkout where applicable per Indian tax law. Invoices are generated automatically and available in Billing.